Gray Media

It all started when Tim Gray's whole family became Christians because his dad watched Oral Roberts on TV. This made such an impact on young Tim that he decided to be involved in media for the rest of his life. Tim studied theology and television at Oral Roberts University, and wanted to reach other families like his own, using media to bring them to Jesus. So he started a Christian media-buying agency and called it Gray Media.

We're Christian media buyers, which basically means we make it easy to talk to Joe.

Joe is your average American. He watches 5 hours of television every day, or 35 hours per week.* In other words, Joe spends almost as much time watching television as he does working at the office.

If you want to spread your message, you need to talk to Joe.

Television gives you the chance to share your message with Joe when he is most likely to pay attention. (It works especially well
when you mix in other media like the web or radio.)

Gray Media can help you find the right network and price for your Christian television program. If you need help with promotion for your film or book, we can do that too.

So what exactly is a media buyer?

Imagine you're staying at the Park Hyatt in Chicago (it's amazing, by the way) and you're hungry for dinner. You're not from the area, so you call Sarah, the hotel concierge. You tell her you'd like a nice steak place with some lively atmosphere. Sarah responds almost instantly, "Well, you absolutely must try Gibson's. Their steaks are legendary and they've got a sports bar area that's always packed with people. You'll love it."

You're sold. "Great! How do I get there?" you ask.

Sarah says, "No worries. I'll call them right now and tell them to have a table ready in 15 minutes. I'll also have a cab waiting just outside the lobby doors in 5. How does that sound?" Sarah just made Chicago work for you.

Media buyers are just like a hotel concierge. We listen to what kind of audience you're trying to reach. Then we recommend television networks (the restaurant), position your ads or TV program (make your reservation), and we handle all the logistics and paperwork (arrange for the cab).

You're probably asking, "Why do I need a concierge? Why can't I just whip out the Yellowpages and do it myself?"

You probably could. But there are a ton of restaurants out there and you're not from Chicago. Would you rather pick an eatery at random, or ask someone who knows the area? If you'd rather ask someone, then you need a media buyer.

And with Gray Media, the five-star VIP treatment is free. Here's what you can expect:

Get Radical Representation.

We've found that excellence is found in simple focus. We're focused in our commitment to you and your goals. Period.

Save Time.

Use our connections and expertise to get on the best TV network, at the best time, for the best price.

Save Money.

We do lots of business with national and local TV networks, both Christian and
secular. Because we bring them so many clients, they pass along deep discounts to us that
would be very difficult--if not impossible--for you to get by yourself.

Know Your Money is in Good Hands.

We've hired an outside accounting firm to handle all the money. Our clients can contact our accountant anytime to see copies of contracts and invoices, to make sure they're not being overcharged. (As far as we know, we're the only Christian media buyer who operates like this.)

*Nielsen's 2009 Three Screen Report